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Waveney DIY Centers ( WDC ) operates a few dozen stores in the eastern United States. The stores are popular with home remodelers, contractors, and

Waveney DIY Centers (WDC) operates a few dozen stores in the eastern United States. The stores
are popular with home remodelers, contractors, and do-it-yourself customers. The managers at
Waveney are interested in understanding what drives costs as well as getting better cost estimates
when planning new stores. The area manager for the Southeast Region is interested in new data
analysis approaches to management and offered to run a test using data from the 14 stores in the
region.
The initial thoughts of the managers and the financial analysts in the region were that two primary
factors drove store costs: store area (square footage) and revenue. The following data were
collected from the most recent year of operations (revenues and costs in thousands of dollars).
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