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We want to evaluate the impact on the monetary economy for a firm of two types of strategies (competitive strategy, cooperative strategy) adopted by buyers.
We want to evaluate the impact on the monetary economy for a firm of two types of strategies (competitive strategy, cooperative strategy) adopted by buyers.
Competitive strategy: strategy characterized by a firm behavior aimed at obtaining concessions from the buyer.
Cooperative strategy: a strategy based on a problem-solving negotiating attitude with a high level of trust and cooperation.
A random sample of 14 buyers who participated in a negotiation experiment where 7 buyers adopted the competitive strategy and the other 7 the cooperative strategy was obtained.
The savings obtained for each group of buyers are presented below: