Web Analytics: Paid Search VS Organic Search (25 points) Nancy, a micro-entrepreneur, operates an online store that sells gardening items. She has been employing the paid search services since January 2018 and would like to know whether it was profitable to do so. She provides you with the web data (in the Excel document "Web.xlex") and would like you to help her with this issue. 11. Compute the profit for January 2017. (5 points)~ 12. Among the 24 months in the data, in which of them Nancy did not employ the paid search services? (5 points) tittit 13. Compute the average monthly profit before Nancy employed the paid search services (Le., for months when Nancy did not employ the paid search services). (5 points) 14. Is it profitable for Nancy to employ the paid search services? Explain. (Hint: You need to compute the average monthly profit after Nancy employed the paid search services. It is profitable for Nancy to employ the paid search services if Nancy's average monthly profit was greater after employing the paid search services.) (5 points) ~ LEtttt15. A common intuition is that employing the paid search services brings more clicks and visits to the website, which enhances sales and profits. Is Nancy's case consistent with this intuition? Explain your answer. (3 points)+