We're targeting customers who are seniors and children with disabilities who require accessibility services. Our offer will include picking up and dropping off services at a reasonable price. There will be picking up, waiting for, and dropping off services as well. We'll also provide assistance to those who need it going in and out of places. We'll provide trustworthy credentials to parents so we can be trusted with their children such as the name of the driver, license plate number, and the ability to track the vehicle. There will also be a video camera so that the family members can track the person by just clicking on the link at the bottom of the booking page, the entire trip for the passenger will be recovered regardless and will be saved on the app. There are community centers that provide the service, but it's always limited to availability. Other private companies like taxis are available as well but also with a limited number of operating vehicles with accessibility. There's also accessible public transit in the peel. They don't offer private assistance in transportation or to specific locations. The cars are leased and we have our own registered drivers for our vehicles also other drivers with their own vehicle can get registered too.

1. Provide an understanding of your own company's strengths and weakness

2. Perform SWOT analysis to determine your strategies S & O Strategies - 3 strategies S & T Strategies - 3 strategies W & 0 Strategies - 3 strategies W & T Strategies - 3 strategies