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what are the alternatives and alternatives analysis 1 International Business Plan Background You have just begun a new job as President of Unlimited Combines (UC),

what are the alternatives and alternatives analysis 1 International Business Plan Background You have just begun a new job as President of Unlimited Combines (UC), a Canadian farm equipment manufacturer whose flagship product utilizes new technology to increase the productivity of grain harvesting. UCs equipment allows farmers and commercial grain-growing operations to harvest wheat, barley and similar cereal crops faster and with less waste than any other equipment manufacturer. You are surprised to find that while UCs products sell very well in the domestic market, they appear to be a well-kept secret around the world. Recognizing that the world market offers an excellent growth opportunity, you hire Patricia Paget, a new business school graduate, as your export manager, and assign her the responsibility to create and implement an international business plan and begin developing new global business opportunities for Unlimited Combines. The International Business Plan Patricias first task is to generate an international business plan. She develops a table of contents making sure to mention issues of the new era in global business, the global supply chain, technology, culture and ethics. Also addressed are international market research, entry and maintenance, trade finance, global logistics and distribution, and legal issues and compliance. When her plan is complete, Patricia emails a form letter to more than 130 Canadian trade offices around the world in order to confirm which markets are the most suitable. Within two weeks, she receives responses from more than sixty of the offices, with contact information for a total of more than four hundred potential business partners. However, she is puzzled as to why some of the companies appear to have no relationship with farm equipment. She receives no reply from the other seventy or so offices. In order to qualify the potential distribution channels, she sends an English form letter out to the four hundred potential business partners, with a questionnaire for them to fill out. After three weeks, she had received replies from only 12 of them. Patricia is becoming frustrated that she has now spent over a month on trying to find potential distributors for the products,

what are alternatives and analysis alternatives?

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