Question
what are the ethics guidelines in marketing communication for Covid-19 application ? ( note : The product is going to be in the form of
what are the ethics guidelines in marketing communication for Covid-19 application ?
( note : The product is going to be in the form of a mobile application on different platforms like Android and iOS. It allows anyone who needs to talk to a specialist to log in the app, writes, records voice or video to explain his/her case and then the app will connect him/her with the specialist from any place in the world taking into consideration the preferred language by the applicant)
(note: this application is to help people who have a psychology issue cause of Covid-19 pandemic )
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Advertising & IMC Principles & Practice
Authors: Sandra Moriarty, Nancy Mitchell, William Wells
9th Edition
9780132998208, 0132163640, 132998203, 978-0132163644
