What does it mean that we value a company to approximate its intrinsic value? That intrinsic value is as yet unknowable because of ignorance of the full suite of factors that comprise it. That cheeseburgers taste better with ketchup and mustard than without. That valuing a company means approximating a monetary amount to represent a company's total worth. That we value a company based on what we assume is information that represents completely all that gives it value