Question
What has happened to Uber's rides business as a result of the coronavirus pandemic? Critically evaluate and articulate both the advantages and disadvantages, or risks
What has happened to Uber's rides business as a result of the coronavirus pandemic? Critically evaluate and articulate both the advantages and disadvantages, or risks and rewards of Uber's decision to purchase Postmates by giving attention to the following: Identify the collaborative consumption approaches of a sharing economy business model that are highlighted by the Uber-Postmates merger. How will the merger affect customers? How will the merger affect drivers? What is the likely effect of the merger on company management and Uber investors? What recommendations would you make to Uber management to ensure the success of the Postmates acquisition in the long term?
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