What is Boomberg brand persona on Facebook? Caregiver: This nurturing persona is empathetic and kind. Competent: This persona is an influential leader that can help users or sway them to act. Excited: This spirited persona is happy to do just about anything and embarks on adventures with ease. Rugged: This more muscular persona is athletic and tough. Sophisticated: This persona exudes elegance, style and prestige. Can see why Facebook and Twitter have personas

Twitter Bloomberg Team Hawkfish "unconventional" approach to wooing over young voters by not just posting on social media but putting up content that gets people to respond or take notice of the 78-year-old former New York City mayor.

Instagram memes: Memers with big following 60 million followers Grapejuiceboys 2.7M Tank.Sinatra 2.3M Cost? How do you employ? Directly Meme2020 Are memers social influencers? Where are we in the funnel?

Social Influencers Memes: We always look for possible cons. Any? Major issue? How do we move from... Awareness-Interest to... Desire and action? Target audience is younger voters Content - what is important to you? Source - Who do you trust? Who do you want to hear from?

Micro-influencers: 1 to 100K followers Bloomberg Team Pay 150 dollars a posts "Show+Tell why Mike is the candidate who can change our country for the better, state why YOU think he's a great candidate," according to a post on influencer marketplace Tribe. Tribe requirements: https://www.tribegroup.co/toc Post BE TRANSPARENT: Keep up to speed with the latest developments and best practice on how to label your posts in a transparent way to show that it is paid for by the brand. Normally, that will mean labeling your content with #ad or ADVERT in the title or thumbnail of your content. Don't try to hide the fact that it the content is paid for; both you and the brand will lose credibility if you do. BE GENEROUS: Post must stay on the top of your feed for minimum 5 hours and on your platform for 30 days. BE AUTHENTIC: If you wouldn't recommend the brand for free - don't recommend it for money. BE GENUINE: We work exclusively with Influencers who've organically grown their audience. If you're misrepresenting the size of your audience or engagement in your content, we reserve the right terminate your TR|BE account. BE MINDFUL: If you're seen to be recommending competing brands in quick succession or over-populating your feed with sponsored posts, you'll lose credibility with your TRIBE.

1 to 100K followers Bloomberg Team Pay 150 dollars a posts Grassroots movement Tribe requirements: https://www.tribegroup.co/toc Any person over the age of 16 years, or over the age of 13 years with the written consent of a parent or legal guardian, may register an Influencer Account, but in order to participate in any Campaigns and earn compensation via the TRIBE Platform, Influencer's must meet the following minimum standards: at least 3000 followers on the Influencer's Channels; Influencer's Channels must be public (viewable by anyone); and Influencer's Channels may not contain content that is contrary to these Terms of Use or to the terms of use of the relevant social media platform of the Influencer's Channels.

4. As a social influencer, do you need to be an expert to be persuasive with your followers? Explain.

5. How does paid vs. organic posts/content impact social influencer in the eyes of their followers?

6. What is the advantage of becoming an internal social influencer?