What is the allocation of the budget among the three media? What is the total audience reached? (b) By how much would audience contact increase if an extra $100 were allocated to the promotional budget? Round your answer to the nearest whole number. Increase in audience coverage of approximately What is the allocation of the budget among the three media? What is the total audience reached? (b) By how much would audience contact increase if an extra $100 were allocated to the promotional budget? Round your answer to the nearest whole number. Increase in audience coverage of approximately