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What is the relationship between credibility and the Elaboration Likelihood Model of persuasion? Where is credibility in the model? How does credibility function in the
What is the relationship between credibility and the Elaboration Likelihood Model of persuasion? Where is credibility in the model? How does credibility function in the model? What type of person would be most affected by credibility in the model?
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The Elaboration Likelihood Model ELM of persuasion is a theoretical framework in psychology that explains how individuals process persuasive messages ...
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Statistics For Business And Economics
Authors: James T. McClave, P. George Benson, Terry T Sincich
12th Edition
032182623X, 978-0134189888, 134189884, 978-0321826237
