Question
Research indicates that in regards to groups and conformity, the social impact theory and social influence model are both right. Explain both theories regarding the
Research indicates that in regards to groups and conformity, the social impact theory and social influence model are both right. Explain both theories regarding the effect of group size on the pressure to conform. How or under what conditions each theory holds true (ie which type of influence).
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The Social Impact Theory and Social Influence Model are two perspectives that address the impact of group size on the pressure to conform but they approach it from slightly different angles 1 Social I...
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Research Methods For Business Students
Authors: Mark Saunders, Philip Lewis, Adrian Thornhill
8th Edition
1292208783, 978-1292208787
