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what is the summary of this article ( Transparent pricing: theory, tests, and implications for marketing practice ) it's demonstrated by Robert E. Carter &

what is the summary of this article ( Transparent pricing: theory, tests, and implications for marketing practice )

it's demonstrated by Robert E. Carter & David J. Curry

pleasefind below the link of the article :

https://link.springer.com/content/pdf/10.1007/s11747-010-0189-2.pdf

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