Question
what strategy hierarchy level each of the following marketing decisions have most likely been made with explanation why you choose that PepsiCo Strategy Decisions: 1-
what strategy hierarchy level each of the following marketing decisions have most likely been made with explanation why you choose thatÂ
PepsiCo Strategy Decisions:
1- PepsiCo decides to sell their KFC chain.
2- Lays introduces "tomato and cheese" flavored chips.
3- Pizza Hut decides to discontinue its take-away (pick-up from a store) facility and ONLY offer a home delivery service.
4- Bottles of Pepsi Max have a competition where the winners will golf with Tiger Woods.
5- KFC launches a "fresh food" campaign, with new salads and grilled chicken, together with the slogan - "fast food - not fat food!"
6- Pepsi builds a new $2 billion bottling plant in South Africa, in order to better supply the African market.
7- Lays offers a special "two-for-one" deal on its salt and vinegar flavored chips.
8- Pepsi decides to buy a chocolate factory and enter the confectionery market for the first time.
9- Lays decides to stop distributing its products through schools.
10-Pizza Hut launches its new peanut butter flavored pizza - for a limited time only
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1 PepsiCo decides to sell their KFC chain Level Corporate or Business Level Strategy Explanation This decision involves divesting a major business unit KFC chain which typically falls under corporatel...Get Instant Access to Expert-Tailored Solutions
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