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What the prominence of a brand or its level of activation in memory is knows as? Provide detail Explanation.
What the prominence of a brand or its level of activation in memory is knows as? Provide detail Explanation.
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The prominence of a brand or its level of activation in memory is known as brand salience Brand sali...
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Smith and Roberson Business Law
Authors: Richard A. Mann, Barry S. Roberts
15th Edition
1285141903, 1285141903, 9781285141909, 978-0538473637
