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what ways does globalization contribute to the homogenization of cultures and the spread of Western cultural values, while also fostering hybridization, localization, and resistance to

what ways does globalization contribute to the homogenization of cultures and the spread of Western cultural values, while also fostering hybridization, localization, and resistance to cultural hegemony in various parts of the world? 

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International Management Managing Across Borders And Cultures Text And Cases

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