Question
'When a company is introducing a totally novel product or service, it is competing exclusively on the technical specification of that product or service. The
'When a company is introducing a totally novel product or service, it is competing exclusively on the technical specification of that product or service. The operations function therefore has no significant role to play'. Discuss
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The Restaurant From Concept to Operation
Authors: John R Walker
6th Edition
9781118139950, 470626437, 111813995X, 978-0470626436
