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When striving to change the attitude of consumers towards irradiated foods, how can the food industry apply operant conditioning through shaping to achieve this?
When striving to change the attitude of consumers towards irradiated foods, how can the food industry apply operant conditioning through shaping to achieve this?
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Integrated Marketing Communications Strategic Planning Perspectives
Authors: Keith J. Tuckwell
4th edition
133157873, 978-0133157871
