When you see end-of-aisle displays for Pepsi and Mountain Dew in the local grocery store, you are most likely witnessing A. contest information B. point-of-purchase materials C. trade deals D. retailer kits E. trade shows Did you ever wonder how your local corner market can afford to purchase a Coca-Cola-branded refrigerator? Or how local stores can afford to advertise national brands? Which type of trade promotion are you seeing when you see these things? A. Trade deals B. Point-of-purchase materials C. Contest information D. Trade shows E. Retailer kits