Which company is doing better overall and with respect to marketing? Explain.

Analysis Business A and Business B regarding better overall and with respect to marketing?

No Plagiarism please it will check, no thumb up and count as inappropriate answer.

Marketing by Numbers Which company is doing better overall and with respect to marketing? Explain. Business A Business B Net sales Cost of goods sold $800,000,000 375,000,000 $425,000,000 $900,000,000 400,000,000 $500,000,000 Gross margin Marketing expenses Sales expenses Promotion expenses Net sales Cost of goods sold Gross margin Marketing expenses Sales expenses Promotion expenses $70,000,000 30,000,000 $90,000,000 50,000,000 100,000,000 140,000,000 + General and administrative expenses Marketing salaries and expenses Indirect overhead General and administrative expenses Marketing salaries and expenses $ 20,000,000 Indirect overhead 100,000,000 $10,000,000 80,000,000 90,000,000 $235,000,000 Net profit before Income tax 120,000,000 $240,000,000 Net profit before income tax