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Which of the following is NOT a friction point according to Cynthia Meyers: Group of answer choices Brands have to manage hundreds of brand ambassadors
Which of the following is NOT a friction point according to Cynthia Meyers:
Group of answer choices
Brands have to manage hundreds of brand ambassadors instead of one celebrity or ad agency.
Influencers love the brand so much that the brand managers dont know how to compensate them properly.
Brands & influencers each in their own way have to hide their transactional relationship from consumers.
Advertisers want to control their brand image while. influencers want to seem independent and authentic for their own selfbranding.
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