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Which of the following is not a problem associated with Use Testing? Group of answer choices a. Respondents may fabricate opinion without having ever used
Which of the following is not a problem associated with Use Testing?
Group of answer choices
a. Respondents may fabricate opinion without having ever used the product
b. The free sample may distort opinions
c. Respondents may not be aware of the product benefits
d. Realistic store situations may cause buyers to be favorable to other brands
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