Question
Which of the following is NOT a source of secondary data? Select one: A. U.S. government documents and Web sites. B. Corporate annual reports. C.
Which of the following is NOT a source of secondary data?
Select one:
A. U.S. government documents and Web sites.
B. Corporate annual reports.
C. Published survey results conducted by marketing research companies about a particular industry.
D. Online reference guides.
E. A focus group that you would like to commission.
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Marketing Management
Authors: Greg Marshall, Mark Johnston
2nd edition
9781259094972, 78028868, 1259094979, 978-0078028861
