Which of the following is not one of the pitfalls or mistakes associated with pursuing a

differentiation strategy?

Being timid and not striving to open up meaningful gaps in quality or service or

performance features versus the products of rivals

Overspending on efforts to differentiate the company's product offering and then

discovering that buyers are unwilling to pay a sufficient price premium to cover the added

costs of differentiation, thus ending up with unacceptably small profit margins $($or even

losses$)$

Striving to differentiate on features or attributes that rivals can easily and quickly copy

Trying to strongly differentiate the company's product from those of rivals rather than be

content with weak product differentiation

Charging too high a price premium for the differentiating features