Which of the following is TRUE with regard to decision$-$making?

When decision$-$makers maximize, they choose the best alternative.

Intuitive decision$-$making is the systematic process of defining problems, evaluating alternatives, and choosing optimal solutions.

Nonprogrammed decisions involve recurring and simple matters for which decision rules have already been established.

Decision makers always operate under conditions of certainty.

Generating alternatives is the first step in the decision$-$making process.