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Which of the following is/are false? Select one: a.All of the options listed. b.The complexity of international market research means it should always be performed
Which of the following is/are false?
Select one:
a.All of the options listed.
b.The complexity of international market research means it should always be performed in-house.
c.A market research brief must clearly describe the research methodology.
d.The research problem must never be redefined once the market research project is underway.
e.b and c are false.
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