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Which of the following sets of actions are unlikely to help a company achieve a differentiation-based competitive advantage over some/many of its rivals? O Using
Which of the following sets of actions are unlikely to help a company achieve a differentiation-based competitive advantage over some/many of its rivals? O Using 100% superior materials to produce branded footwear at all of the company's production facilities, achieving and maintaining a celebrity appeal rating of 180 or higher in all four geographic regions, and delivering orders to branded footwear retailers in one week. O Achieving and maintaining a celebrity appeal a rating of 200 or higher in all four geographic regions, offering free shipping to online buyers in all four geographic regions, spending a minimum of $60,000 per model for enhanced styling/features at all of the company's production facilities, and offering a rebate of $7 or more in all four geographic regions. O Raising worker base pay by 10% or more each year at all of the company's production facilities, charging prices for branded footwear that are $5 or more above any other company in the industry in all four geographic regions, and having the largest global production capacity of any company in the industry. O Delivering orders to branded footwear retailers in two weeks or less in all four geographic regions, spending the highest amount for brand advertising of any company in the industry in all four geographic regions, and offering 400 or more models/styles to buyers in each geographic region. O Offering branded footwear with an S/Q rating of 7 stars or higher in all four geographic regions, spending close to the industry-high amounts for search engine and brand advertising in all four geographic regions, and offering a minimum of 400 models/styles in all four geographic regions.Flawed ways to pursue competitive efforts that will successfully differentiate a company's branded footwear from the branded offerings of rival companies include: O Failing to sign enough celebrities to give the company a celebrity appeal rating that is bigger than any other company in the industry in all four geographic regions. O Failing to outspend rivals on branded and search engine advertising in all four geographic regions, not offering a mail-in rebate of at least $8.00 in all geographic regions, and charging prices in the Internet and Wholesale segments that are too low for the differentiation advantage the company has actually achieved (which damages profitability). O Failing to produce branded footwear with an S/Q rating that is the highest in the industry in all four geographic regions. O Concentrating the company's differentiation efforts on a single differentiating factor (like S/Q ratings or models/styles offered) rather than the 3, 4, 5, or more competitively important factors that can set a company's branded footwear offering much further apart from the offerings of rivals. O Charging Internet prices and Wholesale prices for branded footwear that are more than $1.00-$2.00 above the industry average in the various geographic regions
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