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Which of the following statements best pertains to model base management software required by marketing information systems? A . The software permits marketers to categorize
Which of the following statements best pertains to model base management software required by marketing information systems?
A The software permits marketers to categorize and sort databases.
B The software contains routines for manipulating data.
C The software produces information to address decisionmaking needs.
D The software helps in retrieving data from internal and external sources.
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