Question
Which of the following statements is true about middlemen in international marketing? Agent middlemen helparrange sales in the home country. Agentmiddlemen work on commission and
Which of the following statements is true about middlemen in international marketing?
Agent middlemen helparrange sales in the home country.
Agentmiddlemen work on commission and arrange for sales in the foreign country.
Agentmiddlemen take title to the merchandise.
Agentmiddlemen assume trading risks in the foreign country.
Harry is a Singapore national who works for a Japanese company in China. Harry is a _____.
long-term virtual expatriate
native salesperson
third-country national
short-term virtual expatriate
local national
Which of the following is an advantage ofusing expatriates in international sales forces?
They are more efficient in communicating with and influencing customers.
They are more knowledgeable about their country's business practices and systems.
They are more knowledgeable of the company and its product line.
They are likely to have superior people skills.
They are less likely to accept any form of bribe.
Zum Corp is an American company with a wholly-owned subsidiary in India. Adam is an U.S.citizen who works as a sales manager at Zum Corp. He has been asked by his boss to relocate to India to manage the company's sales force in India. Adam has agreed. Adam will be_________.
a repatriate.
a virtual expatriate.
a third-country national.
an expatriate.
an exporter
Most middlemen have little loyalty to their vendors. They handle brands in good times when the line is making money but quickly reject such products within a season or a year if they fail to produce during that period. This is an example of problems associated with which of the following six Cs of distribution channel strategy?
Character
Continuity
Control
Cost
Capital requirement
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