Which of the following would be a smart marketing move based on what we know about consumer tendencies toward cognitive consistency:

A$.$ Discrepant information should be framed to seem more consistent.

B$.$ Trying to increase expectations before a product consumption experience.

C$.$ Encouraging people to answer a $1$ question survey before asking them to donate to a political campaign.

D$.$ Encouraging people who like your product to share word$-$ofmouth via social media channels like Twitter.