Which statement about the need for faster speed$-$to$-$market is true?

Multiple choice question.

Competitors may be in and out of the market within days.

Achieving faster speed$-$to$-$market requires skipping consumer trials.

Pop$-$up stores are an ineffective way to increase speed$-$to$-$market.

Faster speed$-$to$-$market is only possible for small companies.