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Which term best describes a product that generates more demand when the price is lowered? Select an answer and submit. For keyboard navigation, use the
Which term best describes a product that generates more demand when the price is lowered? Select an answer and submit. For keyboard navigation, use the up/down arrow keys to select an answer. a price elastic b price sensitive C in demand d price objectiveThe banana the consumer buys in the store has been shipped from, where it is grown, by an export agent to Canada, where a fruit wholesaler sells it to retailers, who put it in their stores for the consumer to buy. Which term best describes this process? Select an answer and submit. For keyboard navigation, use the up/down arrow keys to select an answer. a direct channel b indirect channel C indirect wholesaler and retail channel d complex indirect channelWhat is the most likely result to the longer channel that a product must travel through to get to the consumer? Select an answer and submit. For keyboard navigation, use the up/down arrow keys to select an answer. a an increase in price of the product b the product can get lost C there is no effect d the product price will decreaseWhat must happen in order to reap the benefits of a well-integrated channel? Select an answer and submit. For keyboard navigation, use the up/down arrow keys to select an answer. a One company coordinates the channel. b There is collaboration between all partners in the channel. C It is a direct channel. d It is an uncomplicated indirect channel.What is the difference between Agents/Brokers and other intermediaries (channel members) such as Wholesalers? Select an answer and submit. For keyboard navigation, use the up/down arrow keys to select an answer. a there is no difference b they don't take title to the goods being sold C they are not channel members d they are individuals not companiesWhat is the difference between Agents/Brokers and other intermediaries (channel members) such as Wholesalers? Select an answer and submit. For keyboard navigation, use the up/down arrow keys to select an answer. a there is no difference b they don't take title to the goods being sold C they are not channel members d they are individuals not companiesWhen the Bangladesh clothing factory that made clothes for many western retailers, such as Joe Fresh and WalMart, collapsed and killed over a thousand workers it was all over the world news instantly. Which of the following could be a likely result for the western companies who had such unethical suppliers in their supply chain? Select an answer and submit. For keyboard navigation, use the upfdown arrow keys to select an answer; a They could no longerdo business in Bangladesh. b Western companies would be reprimanded. c Suppliers would n't want to work with western companies. d People would not want to buy clothes from Joe Fresh or Walmart. What would be the channel structure for a washing machine which is sold through stores such as Best Buy, Home Depot, and department and appliance stores?r Select an answer and submit. For keyboard navigation, use the upfdown arrow keys to select an answer. a intensive b selective c exclusive d extensive What would be the channel structure for a chocolate bar which can be found in places like grocery stores, convenience stores, gas stations, d rug stores, and movie theatres? Select an answer and submit. For keyboard navigation, use the upfdown arrow keys to select an answer. a intensive b selective c exclusive d extensive When Jones Soda Co. rst launched their product on the market they chose a non-traditional distribution channel. Which of the following is an example of a nontraditional channel? Select an answer and submit. For keyboard navigation, use the upfdown arrow keys to select an answer. a a grocery store b a newspaper kiosk c a vending machine 12' a convenience store Rolex is a high-end quality watch. It likes to maintain an image of prestige and that it's not just worn by everyone. Which of the following is the best channel structure for the Rolex watch? Select an answer and submit. For keyboard navigation, use the up/down arrow keys to select an answer. a intensive b selective c exclusive d prestigeWhich price objective does a marketer most likely have when he lowers the price on a product in order to increase sales without much concern on return? Select an answer and submit. For keyboard navigation, use the up/down arrow keys to select an answer. a profit oriented b market share oriented C market demand oriented d volume orientedWhen Mr. and Mrs. Carlson put their house on the market to sell they are concerned that the price should reflect what buyers are willing to pay fora house such as theirs. Which price objective are they using? Select an answer and submit. For keyboard navigation, use the upfdown arrow keys to select an answer. a prot oriented b market share oriented c market demand oriented d volume oriented Which statement best explains why the price elasticity for gasoline is lower? Select an answer and submit. For keyboard navigation, use the upfdown arrow keys to select an answer. 3 There are substitutes. b It is perceived to be a necessity. I: Prices are easy to compare. d People don't care about the price. Rolex watches are considered high quality and exclusive, and they are also priced very high. What is this pricing strategy? Select an answer and submit. For keyboard navigation, use the upfdown arrow keys to select an answer' a skimming price b penetration price I: matching price d prestige price A new energy drink called UP is being launched on the market and the marketers want to encourage drinkers of energy drinks to switch from their current brand and try UP. Which is the best pricing strategy for them to adopt? Select an answer and submit. For keyboard navigation, use the up/down arrow keys to select an answer. a skimming price b penetration price c matching price d prestige priceWhich price tactic is a tour operator using when they offer an \"all inclusive\" trip that includes the price of the transportation, the accommodation, and the meals?. Select an answer and submit. For keyboard navigation, use the upfdown arrow keys to select an answer. a price lining b odd pricing c price bundling d price penetration The new car model was priced for the market at $20,000 butjust after it was released on the market there was an economic downturn and sales of the car stagnated. What should the manufacturer mostly likely consider doing in order to increase demand for the car? Select an answer and submit. For keyboard navigation, use the upfdown arrow keys to select an answer. 3 nothing b offer a 0% interest rate for buyers I: do more advertising d wait for the economy to get better Which channel structure is Apple using when they open Apple Stores? Select an answer and submit. For keyboard navigation, use the up/down arrow keys to select an answer. a direct b indirect c supply chain d collaborative
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