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Why is innovation important and how is it changing? What are the two main types of innovation? Give twoo examples of each type. What is

  1. Why is innovation important and how is it changing?
  2. What are the two main types of innovation? Give twoo examples of each type.
  3. What is meant by the phrase "disruptive innovation?" Provide two company examples.
  4. What are the ways to generate business ideas?
  5. Briefly describe the various methods of researching a business opportunity.
  6. List the five phases to complette an opportunity analysis.
  7. When does an idea need to be protected?
  8. Describe the evaluation screening process.
  9. Why do you think Dell was successful when other companies trying the same model failed?

 

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