Why should your next event be sustainable?

Triple-Bottom-Down is a widely used approach to developing a sustainable strategy. The three P's (people-planet-profit) is a framework in which a company's success is measured not just by its financials, but also by the positive social and environmental impact it makes on the world.

Describe how this framework could relate to live event production as a strategy for providing transparency and assurance by unpacking the framework of people-planet-profit.