You are a part of the marketing department for a low-end retail store chain; you might think of a chain similar to Dollar

General. Your firm has decided to begin an expansion into the global market. Currently you are considering building stores in

France, Ecuador, Brazil and Australia. Gather information about each of these countries using the CIA Factbook available online

and other sources. Using the data you have about each country, list at least two pros and two cons of entering each country.

Which country do you recommend expanding into first and why?