You are a team of consultants hired by a fictitious company called "TechGenix Inc." TechGenix Inc. is a technology solutions provider that offers a wide range of IT services and products. The company is looking to enhance its performance management system by implementing a Balanced Scorecard approach to better align its strategic objectives with its performance measures and initiatives.

Task: As a team, your task is to develop a Balanced Scorecard for TechGenix Inc. The Balanced Scorecard should include the following components:

Strategy Map: Create a visual representation of TechGenix Inc.$\text{'}$s strategic objectives and their causal relationships. Use cause$-$and$-$effect connections to illustrate how achieving one objective contributes to the success of others.

Strategic Objectives: Identify and describe at least four key strategic objectives for TechGenix Inc. These objectives should cover various aspects of the company's operations, such as financial, customer, internal processes, and learning and growth. Each objective should be specific, measurable, achievable, relevant, and time$-$bound $($SMART$).$

Performance Measures: For each strategic objective, develop at least two performance measures. These measures should quantify the success of the company in achieving its objectives. Ensure that each measure aligns with the corresponding objective.

Initiatives: Recommend at least one strategic initiative for each strategic objective. Initiatives should describe actionable steps the company should take to improve performance in line with its objectives. Include a brief explanation of why each initiative is essential.