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You are in the communications department of Chipotle. You have been asked to help Angie Davis, a recently hired food expert who is the new
You are in the communications department of Chipotle. You have been asked to help Angie Davis, a recently hired food expert who is the new product manager, to revise a memo she has written. You know that the CEO has asked managers to come up with new ideas for menu items. Angie is knowledgeable about food trends, and is ready to respond to those trends by creating some new items for the menu. She knows she was hired to help Chipotle maintain its market share while finding ways to attract new customers by offering what the new, younger customers want
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