You are the Director of Athletics at Maryland Eastern University in Chevy Chase, Maryland. As a large Division I institution, MEU is experiencing a deficit of $500,000 for the 2019-2020 academic year. President Sharon Teal asks you to present a 1-2 paragraph proposal of revenue sources that should be utilized to erase the deficit. In your proposal, your description should be supported with examples of successes used by other sport organizations.