You are the new Marketing Director for a soon-to-be-established urgent care center based inNew York City. The entity will be known as Castle Urgent Care and it will offer the usual and customary array of services provided by urgent care centers.The center's owner desires using scent to improve the patient experience and has requested your assistance and expertise. Your task is to investigate scent research, seeking insights regarding common applications, healthcare-specific applications, and applications which might be particularly helpful in urgent care contexts. Then, supply a report which communicates research findings and provides scent recommendations and associated methods of application which have the potential to enhance the experiences of patients receiving care at the center.

Paper should have anIntroduction, Background(city profile - supply a brief overview of the city of focus, noting its name, population, demographic characteristics, and any other helpful background information, service profile -provide a definition, note major areas of focus, and convey other helpful details, demonstrating your grasp of this particular area of healthcare.), Research and Recommendations, Applicable Scent Research Findings(In this section, summarize general scent research findings and direct specific attention toward scent research findings in medical contexts.), Recommended Scent(s) and Method(s) of Application(In this section, identify the scent(s) recommended for the center and discuss the method(s) recommended for applying scent in the facility.), Conclusions(In this section, summarize the report, being sure to express your expectations regarding how the recommended scent enhancements will impact the patient experience.) and References.