Question
You have an idea for a new business . How will you convince them that your business is the one they should invest in? MARKET
You have an idea for a new business . How will you convince them that your business is the one they should invest in?
MARKET RESEARCH: What type of marketing research could you do?
TARGET MARKET: Identify the target market: demographics, psychographics, geographics, consumer behaviors.
PRODUCT STRATEGY: Explain your product/business strategy - why is the business needed
PLACE STRATEGY: Explain your place strategies, how will you decide where to locate the business
PRICING STRATEGY: Explain your pricing strategies, what will you be able to charge, what is the demand etc.
PROMOTION STRATEGY: Explain your promotion strategies, how will you communicate your message?
Step by Step Solution
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Step: 1
To convince potential investors that my business is worth investing in I would present a comprehensive plan addressing various aspects of the business ...Get Instant Access to Expert-Tailored Solutions
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Step: 2
Step: 3
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Fundamentals Of Management
Authors: Ricky Griffin
10th Edition
0357517342, 978-0357517345
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