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You have been asked to estimate the peso cost of equity for Bandanas Holdings, a firm that has all of its operations in Mexico. You

You have been asked to estimate the peso cost of equity for Bandanas Holdings, a firm that has all of its operations in Mexico. You decide that you will compute a dollar cost of equity first and then convert into a peso cost of equity.
The Mexican government has dollar denominated bonds yielding 8% and peso denominated bonds yielding 12%. The treasury bond rate in the United States is 5% and you believe that a mature market equity risk premium is 4%.
Your company is in two businesses chemicals and real estate and derives roughly 50% of its value from the first one. The unlevered beta of chemical companies globally is 1.15 and the unlevered beta of real estate is 0.6.
You have 100 million shares trading at 20 pesos per share and debt outstanding of 1 billion pesos (in market value terms). Your firm faces a 30% marginal tax rate.
Estimate the peso cost of equity if inflation rate in Mexico is expected to be 7% and the inflation rate in the U.S. is expected to be 2%.
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