You head up the interdepartmental design review team for a manufacturer of high-performance motorcycles, and things are not going well at the moment. The design engineers and marketing strategists keep arguing about which should be a higher priority, performance or aesthetics, and the accountants say both groups are driving up the cost of the new model by adding too many new features. Everyone has valid points to make, but the team is bogging down in conflict. Explain how you could go about resolving the stalemate.