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You own a soft drinks company with international ambitions. The Delphi method would be useful for you in forecasting demand for which types of questions?

You own a soft drinks company with international ambitions. The Delphi method would be useful for you in forecasting demand for which types of questions? (select all that apply)

  • Will the rise of demand for coffee in China and India impact their preferences for soda over the next 20 years?
  • What will be the soft drink preferences of consumers (e.g., sugary vs. healthy) in Europe in 15 years?
  • How much sugar should I order next month?
  • What is the right staffing level for my distributors (i.e., warehouses and delivery trucks) to meet the seasonal surge from this year's summer months?

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