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You want to diversity AMAZON.COM into a new market (maybe Asia) Discuss how you would implement your strategy recommendation. What resources, both tangible and intangible,
You want to diversity AMAZON.COM into a new market (maybe Asia) Discuss how you would implement your strategy recommendation. What resources, both tangible and intangible, and capabilities would you use to accomplish the strategy implementation? Provide a step-by-step plan of AMAZON.COM describing how you would implement your strategy recommendation for the executives of your target firm. Indicate areas of strengths and/or weaknesses, in the firm, that might provide an opportunity/challenge.
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