Your company's biggest percentage competitive advantage in the Internet Segment related to the S $/$ Q rating of your company's branded footwear. Your company's branded sales volume and market share in the Internet segment were negatively impacted by your company's low celebrity appeal rating. Your company had a price$-$based competitive advantage of $9\mathrm{.}5\%$ Your company's percentage competitive advantages and disadvantages on the $8$ competitive factors affecting Internet sales and market share resulted in a net overall competitive disadvantage of a size sufficient to produce a below$-$average $8\mathrm{.}0\%$ market share. Your company's branded sales volume and market share in the Internet segment were negatively impacted by your company's competitive effort in model availability.