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Zane's Cycles: Service as a Strategic Differentiator, page 81. Provide an analysis of the company from the standpoint of managing customer expectations. Do you think
Zane's Cycles: Service as a Strategic Differentiator," page 81. Provide an analysis of the company from the standpoint of managing customer expectations. Do you think Zane's exceeds customer expectations? Why or why not? If so, what are the risks to that approach? Which of their service elements would be most important to you if you were a customer of Zane's? Why
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