You wonder whether young women and young men differ in their evaluations and behaviours in their purchase
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You wonder whether young women and young men differ in their evaluations and behaviours in their purchase of a new car. Suggest how you would design a study to explore your research problem. Also explain what data you will gather and how to do this to solve your research problem.
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Related Book For
Research Methods In Business Studies
ISBN: 9781111788766
4th Edition
Authors: Pervez Ghauri, Kjell Gronhaug
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