Brainstorm at least one of the following research questions, either on your own or with a colleague, and list the key words that you have generated. LO9 a How effective is profit-related pay as a motivator?

b How do the opportunities available to a first-time house buyer through interpersonal discussion influence the process of selecting a financial institution for the purposes of applying for a house purchase loan?

c To what extent do new methods of direct selling of financial services pose a threat to existing providers?