3. Describe one of the two largest buying groups, EMD or AMS, and elaborate on the differences...

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3. Describe one of the two largest buying groups, EMD or AMS, and elaborate on the differences compared with Coopernic. How can the players be categorised concerning the dimensions “conceptual focus of purchasing” and “structural organisation of purchasing”?

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Strategic Retail Management Text And International Cases

ISBN: 9783834925367

2nd Edition

Authors: Joachim Zentes Dirk Morschett Hanna Schramm-Klein

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