Critical Thinking In general, professional selling has evolved from hard selling to relationship selling. Do some organizations
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Critical Thinking In general, professional selling has evolved from hard selling to relationship selling. Do some organizations still use the hard-sell style? If so, what types? What do you think the future holds for these organizations? Will the hard sell continue to succeed—that is, are there instances in which transactional selling is still appropriate? If so, when?
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Related Book For 
Marketing Real People Real Choices
ISBN: 9781292097756
8th Global Edition
Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
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